Apple continues to drive sales of their electronics and accessories by releasing new models of current products with minor tweaks and needed improvements. They also encourage the sale of new items by continuing to update their operating system and gradually phasing out which older models can support it. For example, the new iOS 10 will only run on an iPhone 5, iPad 2, or newer models than those.
Apple is continuing this tradition of big physical and software changes this fall with the release of the iPhone 7 and the Apple Watch Series 2. The iPhone 7's new display is making waves, demonstrating peak brightness and color accuracy. The chips inside are faster, it has a dual-lens camera, and the new home key is less of a button and more of a slight, symbolic recess in the front glass. Rumors of the headphone jack disappearing have proven to be true but users don't have to purchase wireless headphones in order to listen to their iPhone 7. There's an adaptor that allows listeners to jack in their standard headphones through the lightning port. This does mean that you can't use the lightning port to charge and listen at the same time, giving users a good reason to go wireless with the Bluetooth feature. Rumors of wireless charging have proven false but Apple is keeping up with Samsung by offering new IP67 waterproofing. This new, essential protective measure means your phone could survive up to one meter under water for half an hour.
The new Apple Watch Series 2 has similar improvements to the iPhone 7, including a much faster dual-core processor, brighter display, a built-in GPS, and water resistance. Now that the using the watch is faster and that it can go more of the places you do, you'll find yourself using it to track your hikes, count your laps in the pool, and even board a plane.
The beauty of Apple products is in their inherent usability, making an Apple Watch or iPhone a desirable gift for people of every age and demographic. Enter now for a free chance to win the new iPhone 7 and Apple Watch Series 2.
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