Rimmel's extensive range of cosmetics is kept bang up-to-the-minute as it translates the look of London into new shades, products and packaging. But however creative and fashion-forward, Rimmel products are always easy to use, versatile and accessible, designed to encourage experimentation and self-expression.
When it came to finding a face to project the image of Rimmel London, there was really only one possible choice. So, in September 2001, for the first time in its history, Rimmel signed an exclusive, global contract with Britain's own homegrown supermodel, Kate Moss.
Born and bred in London, Kate is, despite her international lifestyle, in many ways the quintessential London girl. Inspirational yet accessible, her highly individual style and quirky glamour are rooted in the London street scene, and epitomise Rimmel's experimental, no-set-rules beauty philosophy.
Starting this week they're throwing way back! While they share some of their favourite moments from 180 years of Rimmel London, help them celebrate by giving your fave people the London Look with a free mascara.
This offer is only valid for residents of:
- United States